Last Updated: February 17, 2026

1. Introduction

Your privacy matters to us. This Privacy Policy explains how Perfectly Made Wellness ("Company," "we," "us," or "our"), owned and operated by Jennifer McCandless, collects, uses, and protects your personal information.

By using our website, enrolling in our programs, or engaging with our communications, you agree to the practices described below.

2. Information We Collect

We collect information in a few different ways:

Information You Provide Directly

- Contact Information: Name, email address, phone number, and mailing address

- Account Information: Login credentials for program access

- Payment Information: Billing details processed through our payment providers (we do not store your full payment card information)

- Health Information: Information you share through intake forms, coaching sessions, or community discussions to help us support your wellness journey

- Communications: Emails, messages, and feedback you send us

Information Collected Automatically

When you visit our website, certain information is collected automatically:

- Device Information: Browser type, operating system, and device identifiers

- Usage Data: Pages visited, time spent on site, clicks, and navigation patterns

- Location Data: General geographic location based on IP address

- Cookies and Tracking Technologies: See Section 6 for details

3. How We Use Your Information

We use your information to:

- Deliver Our Services: Provide coaching programs, send program materials, and facilitate community access

- Communicate With You: Send enrollment confirmations, program updates, scheduling information, and respond to your questions

- Process Payments: Complete transactions through our payment providers

- Improve Our Offerings: Analyze how our programs and website are used to make them better

- Marketing: Send newsletters, promotional content, and information about new programs (you can opt out anytime)

- Legal Compliance: Meet legal obligations and protect our rights

4. How We Share Your Information

We do not sell your personal information. We share information only as described below.

Service Providers

We work with third-party service providers who help us operate our business. These providers are contractually obligated to protect your information and may only use it to perform services on our behalf. We limit the information shared to what is necessary for each provider's specific function.

Our service providers include:

- Payment Processors: To securely process your transactions

- Email and Client Management Platforms: To send communications and manage program enrollment

- Marketing Partners: Our marketing agency assists with advertising, email campaigns, and client communications. They may access contact information and program enrollment data as needed to perform these services, but do not have access to your health information.

- Video Conferencing: To host coaching calls

- Community Platforms: To facilitate group discussions and resource sharing

- Analytics Providers: To understand website traffic and improve our marketing

We require all service providers to maintain confidentiality and implement appropriate security measures. A current list of our primary service providers is available upon request.

Legal Requirements

We may disclose your information if required by law, subpoena, court order, or government request, or if we believe disclosure is necessary to protect the rights, property, or safety of Perfectly Made Wellness, our clients, or others.

Business Transfers

If Perfectly Made Wellness is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a different privacy policy.

5. Health Information

As a Certified Primal Health Coach, Jennifer McCandless is not a licensed medical provider, and Perfectly Made Wellness is not a covered entity under HIPAA (Health Insurance Portability and Accountability Act).

That said, we treat your health information with care and confidentiality:

- Health information you share is used solely to support your coaching experience

- We do not share your health information with third parties for marketing purposes

- Access to your health information is limited to Jennifer McCandless and authorized team members directly involved in your coaching

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve your experience and understand how our site is used.

What We Use:

- Google Analytics: Tracks website traffic and user behavior

- Meta Pixel (Facebook): Helps us measure advertising effectiveness and deliver relevant ads

- GoHighLevel Tracking: Supports our marketing and communication systems

Your Choices:

Most browsers allow you to control cookies through settings. You can:

- Block all cookies (though this may affect site functionality)

- Delete cookies after each session

- Use browser extensions to manage tracking

For more control over ad targeting:

- Google: https://adssettings.google.com

- Meta/Facebook: https://www.facebook.com/settings/?tab=ads

7. Your Rights and Choices

Email Communications

You can unsubscribe from marketing emails at any time by clicking the "unsubscribe" link at the bottom of any email. Note that even if you opt out of marketing emails, we may still send transactional messages related to your program enrollment.

Access and Correction

You may request access to the personal information we hold about you or ask us to correct inaccuracies. Contact us at [email protected].

Deletion

You may request that we delete your personal information. Please note that we may need to retain certain information for legal or administrative purposes (such as payment records for tax compliance).

California Residents

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

- The right to know what personal information we collect, use, and disclose

- The right to request deletion of your personal information

- The right to opt out of the sale of your personal information (we do not sell your information)

- The right to non-discrimination for exercising your privacy rights

To exercise these rights, contact us at [email protected].

8. Data Retention

We retain your personal information for as long as necessary to:

- Provide our services to you

- Comply with legal obligations (such as tax and accounting requirements)

- Resolve disputes and enforce our agreements

When information is no longer needed, we securely delete or anonymize it.

9. Data Security

We take reasonable measures to protect your personal information from unauthorized access, loss, or misuse. These measures include:

- Secure payment processing through trusted providers

- Password-protected access to client information

- Limited access to personal data on a need-to-know basis

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

10. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately at [email protected].

11. Third-Party Links

Our website or communications may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top. If we make significant changes, we will notify you by email or through a notice on our website.

Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

13. Contact Us

Questions about this Privacy Policy or how we handle your information? We're happy to help.

Perfectly Made Wellness Jennifer McCandless

Email: [email protected]

By using our website or enrolling in our programs, you acknowledge that you have read and understood this Privacy Policy.